Working with a local and global market place in mind
We are your Selling Better Strategists, Innovators, Trainers, Coaches and Change Agents helping you and your business transform and sell better now and sustainably into the future. What we are NOT is your typical sales guru or off-the-shelf sales trainer shouting at you to sell more. No Rah Rah here.
We start where you want to start: Sales Strategy, Sales Process, Salespeople, Selling Better Culture or CX
What are we?
Established in 1995, Barrett is a business consulting and education firm specialising in ethical and sustainable Sales Strategies, Systems, Processes and Practices.
Who do we work with?
We work with organisations, large and small across most sectors in Private, Public, N4P and Government domains who have customers, clients, members, patrons, students, patients and partners wanting to improve sales and service results, culture and customer experience (CX).
What is our philosophy?
We believe everybody lives by selling something.
What do we do?
We help people and businesses sell better for sustainable future.
How do you benefit from working with us?
By partnering with Barrett you will be able to:
- Sell better faster, at healthier margins with less risk;
- Easily shift to a systems oriented approach to selling so you can pivot and transition your sales teams and operations to sell better, faster;
- Make more informed decisions about how to lead and manage your sales team to better performance outcomes now and over the long term;
- Enhance and protect your hard earned reputation by building and leading successful, ethical, client-centric, sales teams and business cultures that attract and retain more of the clients, employees and partners you want; and
- Continue to design and deliver adaptive Selling Better Growth Strategies, Systems, Teams and Cultures for a sustainable future.
Why a Selling Better approach?
Because a Selling Better approach is both an ethical, human-centred sales ethos coupled with a state-of-the-art, adaptive sales strategy and operating system that transforms how sales teams and the broader business use the function of sales to:
- create genuine client-centric cultures,
- deliver competitive sales strategies and sales growth,
- build and retain viable and profitable client relationships, and
- find new uncontested markets while minimising execution risk
We bring a well-researched 21st century systems thinking approach to sales that includes a complete selling system which is engineered for growth, not personality driven. This is deliberate as we need leaders in business to shift their thinking away from seeing training as the ONLY solution to selling better, to seeing the right training programs as A part of the solution.
What do we value?
We are dedicated to the proliferation of ethical, human-centred sales and leadership strategies and practices designed for a sustainable world. As a partner in our clients’ success we believe in ensuring that there is always a fair and mutual exchange of value. We endorse collaboration and cooperation as the pathway to mutual success and prosperity. We believe in long term and sustainability. We enjoy working as our clients’ Selling Better Advisory & Education Team.
What are some of our major achievements?
First in Australia to get Selling a university qualification (SUT); built the world’s first Sales Strategy & Operations Model and Audit Process; produced the world’s first Sales Competency Dictionary; winner of 1997 Telstra & Victorian Government Small Business Award; launched the Selling Better Movement and Manifesto in late 2017.
