What’s your Elevator pitch?

“So what do you do?”

How many times have you been asked that question? At a networking function, a business event, at a BBQ, in the elevator, anywhere?

How did you go answering the question?

You may have nailed it in a clear succinct sentence or like many people you may have stumbled, paused, gather your thoughts and then launched into a jumbled monologue about what you do and .....