Sales Trend 6 of the Barrett’s 12 Sales Trend Report for 2023 is about the challenges and opportunities of incorporating AI in a human-centric business. Interview with KARL MATTINGLY //…
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In 30 seconds We conducted some internal research here at Barrett by collating and analysing all the sales issues that appear in briefs that we have taken from clients and…
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In 30 seconds Aligning sales and service teams is vital to healthy client relationships and maximising sales opportunities. While marketing focuses on communicating to groups through branding and advertising, sales…
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In 30 seconds Achieving sales mastery is a continuous journey rather than a final destination. However, developing a sales mastery mindset and creating a sales mastery environment within our organisation…
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In Sales Trend 5 of Barrett’s 12 Sales Trends Report for 2023, Ben Shute talks about what it means for procurement to put humans at centre. By guest author BEN…
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In 30 seconds Sales success has long been built around personalities, leaving new salespeople to emulate revered individuals without much success. A well-defined sales process is a quicker and more…
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As many businesses and sales leaders look to finalise their business strategies, sales and training budgets for FY 2023-24, they are likely putting their minds on how to help their…
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Are they the same? The terms ‘Solution Selling’ and ‘Value-based Selling’ are sometimes used interchangeably. But are they the same? The short answer is NO. So, what are Solution Selling…
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In December last year we launched the Barrett 12 Sales Trends Report for 2023 – Humans at the Centre. This Sales Trends Report explores the ethics and values, systems and…
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What if we aimed to sell better by rethinking our growth strategies and how to create value instead of focusing on the prevailing paradigm of extracting value and selling more,…
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