In 45 seconds Success in sales isn’t about reaching everyone - it’s about reaching the right people. Many businesses waste time chasing any potential lead, only to have their message…
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In 45 seconds In today’s AI-driven marketplace, SMEs can’t compete on sheer volume like large corporations. Instead, success comes from strategic positioning, adaptability, and human connection. As Sun Tzu said,…
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In 45 seconds In 1995, with just $3,000, I set out to transform sales from soulless transactions to human-centred connections based on trust and shared value. Thirty years on, this…
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In 20 seconds As we step into 2025, it’s clear that the fundamentals of trust, empathy, and delivering value remain timeless. However, the tools, methods, and contexts in which we…
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In 45 seconds Key Insights from the Barrett Event (28/11/24) with Alex Fein, RedBridge and Sue Barrett, Barrett: Erosion of Trust: Alex Fein discussed growing public scepticism toward institutions, media,…
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In 30 seconds B2B sales teams are adopting social selling, but many remain in the early stages of mastering it. Direct phone prospecting still plays a role, particularly for high-value…
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In 30 seconds Without alignment and between-team collaboration, companies lose more than revenue—they risk losing clients and employee morale. Miscommunication and silos lead to missed deadlines, poor service, and lower…
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Here’s a summary of everything we discussed in October: Why the intersection of self-awareness and consideration for others is key for successful teams and healthy businesses, the importance of deep…
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In 30 seconds Effective communication is critical for business success, yet it’s often overlooked in favour of technical skills. Miscommunication creates confusion, inefficiencies, and strains relationships, hindering progress. To thrive,…
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It’s the end of Q1 here in Australia and these have been the five most read blogs this quarter. 1) In a fast-paced sales environment, reflection is often overlooked. However,…
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