In 30 Seconds In recent years, large corporations have increasingly turned to automation, especially AI chatbots, to manage customer interactions, aiming for greater efficiency. However, this shift, particularly evident in…
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This is Trend 8 from Barrett’s 12 Business and Sales Trends for 2024. You can download the full report here. In 30 seconds Sales and customer service need to work…
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In 30 seconds The quote “the customer is always right” emerged in the early 20th century, sparking debate on its application. Harry Gordon Selfridge, founder of Selfridge’s Department Store, famously…
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In December 2023 we published Barrett’s 12 Sales & Business Trends for 2024. This is a summary of that report, in case you missed it. For decades, the business world…
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Sales Trend 10 of the Barrett 12 Sales Trends Report for 2023 is about the importance of designing human-centred buying-selling-servicing processes. In 30 seconds Buying-selling-servicing processes are the collection of…
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In 30 seconds Consumers now demand transparency from businesses. They want -and have the right- to know how and where their products were made, the environmental impact, how the business…
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Imagine navigating through a big city without a roadmap or a sat nav system. If you’re lucky and have experience (aka a history of trial and error), or are good…
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AND WHY IT IS IMPORTANT TO GET IT RIGHT Ever wondered how your team or your colleagues convey a “no” to their customers when necessary? Or how consistent this kind…
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Sales Trend 9 from the Barrett 12 Sales Trends Report for 2021 is about the much-changed Conference and Events industry. By guest author Donna Morris – Book Speakers Direct Sitting…
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I don’t think people will find it surprising that in the last year, in particular, business leaders - those leaders of corporations and big business- have been focusing on making…
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