In 20 seconds As we step into 2025, it’s clear that the fundamentals of trust, empathy, and delivering value remain timeless. However, the tools, methods, and contexts in which we…
In 30 seconds In today's fast-paced business environment, many organisations fall into the trap of seeking quick fixes to complex sales challenges. Point solutions—single-focus tools or training programs—promise immediate improvements…
In 30 seconds The sluggish Australian economy is causing businesses to be cautious. We are noticing longer sales cycles and tighter budgets. But downturns are opportunities. Just like savvy investors…
In 30 seconds Focusing solely on short-term results like Boeing did, prioritising profits over safety, led to disastrous quality issues and accidents. This highlights a broader problem: prioritising sales figures…
In December 2023 we published Barrett’s 12 Sales & Business Trends for 2024. This is a summary of that report, in case you missed it. For decades, the business world…
This is Sales Trend 1 from Barrett’s 12 Business and Sales Trends for 2024. You can download the full report here. In 30 seconds Balancing profits and community well-being is…
For decades, the business world has been dominated by what looked like opposites to choose from. You could be a hunter or a gatherer, a manager or a leader. These…
In 30 seconds Business growth and selling more are usually a top priority for business leaders, and this has been the case for the last 50 years But, our societies…
In 30 seconds Consumers now demand transparency from businesses. They want -and have the right- to know how and where their products were made, the environmental impact, how the business…
In 30 seconds We conducted some internal research here at Barrett by collating and analysing all the sales issues that appear in briefs that we have taken from clients and…
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