I’m feeling elated and vindicated yet again. I’m feeling very optimistic about the future of sales systems and sales stewardship. Two weeks ago I sat down with a very large…
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A word of caution, this topic can be very tricky as there are various schools of thought around what is a segment and how to segment, with Marketing Segmentation being…
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Ah the good times… Ah 28 years of uninterrupted growth… Ah Australia, ‘The Lucky Country’*... Ah ‘How good is Australia?’… Pssst. But don’t talk about the R** word… We are…
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If you had to put a percentage weighting on the following questions what would your answers look like? How much of your individual success so far is solely down to…
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Sales is integral to business. Without sales we don’t have a business. But running a sales operation, leading the sales effort and guiding and directing a sales team can be…
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A positive Case Study on managing change, pain and quick wins in line with a Long Term Strategy Human beings, by and large, are notorious for staying with what is…
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Here we go again. Global disarray, government elections, political scandals of betrayal and corruption. How do we keep our head when everyone else around us is losing theirs? How are…
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For those people who have been reading my work for some time know that in order to achieve peak sales fitness, now and in the long term, I advocate that…
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Less Is More when it comes to doing good strategy, sales planning and market segmentation. As Michael Porter, Professor and 'Father' of Competitive Strategy (Harvard Business School), says: The essence…
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Sales Trend 6 of Barrett’s 12 Sales Trends for 2018 is about the ‘human experience’ in businesses and sales. The terms Customer Experience and Customer Centric have been around for…
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