To wrap up the end of the financial year here in Australia, we looked at the ten most-read articles of FY2324. The results are an interesting mix of all we…
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In 30 seconds Celebrating International Women’s Day 2024. As the call for gender equality grows, so too does the number of women thriving in sales and leadership. These careers offer…
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In 30 seconds The traditional sales stereotype is no longer effective. Simple transactions are now done online, and superficial client interactions are a thing of the past. Today's professional salespeople…
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Sales trend 3 of Barrett’s 12 Sales Trends Report for 2023 is about women in business and, in particular, women in sales. No more cutthroat competition to optimise quotas, no…
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It’s International Women's Day on 8th March and the United Nations’ theme this year is Cracking the Code: Innovation for a gender-equal future. This theme emphasises the importance of bold,…
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Twenty-eight years ago, on 9th January 1995, I started Barrett Consulting Group with the purpose of understanding the system of sales and putting humanity back on the corporate map. I’ve…
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As a woman who’s been in business and sales for over 30 years, a business owner for 27 years of those years and a working mother for 24 years, I…
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Last week I wrote about the benefits for businesses of having more women in their sales teams and leadership roles. I also mentioned how most women still don’t consider sales…
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If you want to excel in sales and business, it pays to Sell Like A Woman. Women AND the Competitive Advantage Since the early 2000s, research into sales effectiveness shows…
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The International Women’s Day 2022 theme, Changing Climates: Equality today for a sustainable tomorrow, recognises and celebrates the contribution of women and girls around the world, who are working to…
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