Creating Customer Centric Cultures

We help you uncover new ways to both satisfy the needs of your customers and deliver greater value, making it a more delightful experience for your customers to buy from you.

Tap into the power of a customer first culture

Being customer-centric means sharing an unequivocal belief that by demonstrating superior customer-centric behaviour, by investing heavily in making the customer’s experience unique and pleasurable, you will get increased support – and profits – from an expanding, loyal customer base. Yet many organisations do not make these expectations and links clear to their people who remain operationally focused and ‘disconnected’ from the customers. Through a range of engagement workshops, we help organisations enable and empower every member of the organisation to make decisions on the spot to address client’s issues and needs. This includes ensuring the brand stories, purpose, strategy, sales messaging and value propositions are all centred around the customers success and how their founders and employees helped their customers succeed.

Selling is now a team sport
Everybody in a business, organisation, or community group can affect its brands and sales results. We recognise that everybody lives by selling something and that selling is about the principle of exchange – the exchange of ideas, innovations, products, tools, concepts, feelings, money and value. Creating healthy and viable sales cultures in organisations is about encouraging and training everybody in the life skills that underpin sustainable and ethical selling principles and skills so they can forge legitimate business relationships which serve the environment, people, business and communities.

The Barrett advantage

We bring a well-researched 21st century systems thinking approach to sales that includes a complete selling system. With a solid reputation for helping leaders quickly pivot and transition their sales teams and operations to sell better, we are here to help your business prosper.