Assess and re-architect your sales operations
Leading and managing a sales team and its operation involves managing a complex variable system that requires constant attention and considered action. Throwing salespeople in the deep end and expecting them to sell better with no clear strategy, value proposition and articulated sales process, or limited training and support is madness.
We work with CEOs and sales leaders to conduct a rigorous sales system review that will identify sales performance strengths and gaps. Using the data gathered, we provide focused sales strategies that give sales teams and their buyers’ orientation and direction. This includes visible, tangible sales frameworks and meaningful, customised training, our 70:20:10 learning model, and coaching ready to transform every customer experience and unlock new revenue opportunities.
The Barrett Sales System Review
Strategy review
Includes sales strategy, sales messaging, value propositions, stories, market segments and go-to-market action plans.
Process review
Includes sales processes, sales force structure, sales leadership framework, minimum sales standards of sales excellence and buying-selling-delivery value chain.
People review
Includes salespeople’s capabilities, accountabilities & KPIs, sales training content, L&D framework and program delivery, sales leaders’ capabilities in sales management and sales coaching.
Culture review
Includes fostering Selling Better cultures and improving the customer experience.
Complete review
For an all-encompassing review, explore our sales strategy audit & review solution.
Ready to rethink your sales strategies?
Talk to us, your selling better advisory team, and we’ll help you quickly and accurately assess your next steps.
Barrett’s Sales Strategy & Operations Model©
We use our world class Selling Better Sales Operating System to undertake all reviews. This enables us to effectively audit, benchmark, develop and implement focused sales strategies, build robust sales processes and develop world class sales teams – all supported by a Perpetual Learning Environment (PLE).
This results in focused action plans and quicker deployment of the right actions to help you sell better and win more, often in very tough markets.
Case Study
Selling Better Case Study: How to do it properly
Industry: Banking/Finance/Agribusiness Type: Public
Successfully combined two sales operations that came together due to a business acquisition. The project lead a complete culture and mindset shift across the entire organisation to improve the customer experience and lift sales.
Have We Lost the Ability to Build Rapport?
In 30 seconds In a world dominated by social media and hustle culture, the art of building rapport—a vital human skill—feels increasingly lost. Rapport fosters trust and connection, yet today, ...
A Journey of 30 Years: Taking the Road Less Travelled with Humanity at the Core
In 45 seconds In 1995, with just $3,000, I set out to transform sales from soulless transactions to human-centred connections based on trust and shared value. Thirty years on, this philosophy has ...
2025: Top 10 Action Plan for Leaders, Teams & Capability Builders
In 20 seconds As we step into 2025, it’s clear that the fundamentals of trust, empathy, and delivering value remain timeless. However, the tools, methods, and contexts in which we operate are changing ...
Navigating the Brave New World of Sales
In 45 seconds Key Insights from the Barrett Event (28/11/24) with Alex Fein, RedBridge and Sue Barrett, Barrett: Erosion of Trust: Alex Fein discussed growing public scepticism toward institutions, ...
